Possibly this has nothing to do with the truth that we’ve all spent almost two months sitting on our arms at house. Nevertheless it may also have every thing on the earth to do with it. The younger individuals (I can solely assume it’s younger individuals) who haven’t been lured by sourdough bread’s siren tune have as a substitute turned their eyes towards a flashier, equally seductive nook of viral meals media: dialing up the indulgence of each meal we put together for ourselves. We noticed it with pancake cereal, by which a bowlful of tiny pancakes was doused in butter, syrup, and milk. We noticed it with peanut butter milk, by which common milk is handled to a fluffy topping of peanut butter, heavy whipping cream, and sweet. And now, maybe inevitably, the Instagram account @dcfoodporn has popularized the notion of “cookie cereal.”
“Is cookie cereal the subsequent pattern!?” asks @dcfoodporn within the caption of the video. Now, this Instagram account didn’t remotely invent this idea. Not solely have other Instagram accounts been pushing bowlfuls of tiny cookies because the daybreak of foodfluencing, but in addition, let’s not neglect to honor our forefathers at Common Mills and Ralston Purina, who’ve been getting away with promoting Cookie Crisp cereal to kids since 1977.
Nonetheless, what’s attention-grabbing about “cookie cereal” is the way it simply takes one well-shot, fast-motion course of video backed by an attractive music observe to abruptly spark the fascination and pleasure of the Instagram lots, who at the moment are contaminated with the thought of “Cookie Crisp, however make it
costly and labor-intensive style.” It’s probably we’ll see this idea one-upped by the tip of the week. Will somebody crumble a bunch of Rice Krispies treats right into a bowl and add some milk for peak foodfluencer glory? Or style tiny home made Oreos with a gap punched by means of the center as an ode to Oreo O’s? Did I simply squander two million-dollar concepts on the third paragraph of a narrative a few man who put tiny chocolate chip cookies right into a bowl with milk? Did I simply make the best mistake of my life?